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    <title type="text">Short Fuze</title>
    <subtitle type="text">Short Fuze:</subtitle>
    <link rel="alternate" type="text/html" href="http://ec2-75-101-220-184.compute-1.amazonaws.com/index.php" />
    <link rel="self" type="application/atom+xml" href="http://www.shortfuze.co.uk/index.php/short_fuze/atom/" />
    <updated>2008-07-22T16:11:06Z</updated>
    <rights>Copyright (c) 2008, Admin</rights>
    <generator uri="http://expressionengine.com/" version="1.6.3">ExpressionEngine</generator>
    <id>tag:ec2-75-101-220-184.compute-1.amazonaws.com,2008:05:13</id>


    <entry>
      <title>Vacancies</title>
      <link rel="alternate" type="text/html" href="http://www.shortfuze.co.uk/index.php/short_fuze/careers/" />
      <id>tag:ec2-75-101-220-184.compute-1.amazonaws.com,2008:index.php/2.10</id>
      <published>2008-05-13T21:03:00Z</published>
      <updated>2008-05-14T07:18:22Z</updated>
      <author>
            <name>Admin</name>
            <email>lisa.dearaujo@moviestorm.co.uk</email>
                  </author>

      <content type="html"><![CDATA[
        <p>Thank you for considering a career with Moviestorm.
</p>
<p>
We are incredibly proud of the work we do and the product our team and community are creating. We are experiencing rapid growth in a market that has the potential to grow explosively over the next two years. Our company is well positioned to become a major player in this space.
</p>
<p>
Thanks again for your interest; we really couldn&#8217;t do this without you.
</p>
<p>
Yours sincerely,
</p>
<p>
<i>David Bailey, CEO</i>
</p>
<p>
<span class="title">We Currently Have No Vacancies</span>
</p>
<p>
Though we have no vacancies at this time, if you have any skills that you feel would appeal to us as an employer, please <a href="/contact/">contact us</a>.
</p>
<p>
Also, please check this page at regular intervals, as our recruitment requirements are constantly changing.
</p> <img src="/images/q_16.png"><br /><br /><br />
<div id="textindent"><span class="titler">Are you talented, experienced, and enthusiastic?</span><BR><BR>
We welcome people from a variety of professional backgrounds, including traditional software engineering, games, film, television, or other creative industries. </div>
      ]]></content>
    </entry>

    <entry>
      <title>Principal Investors</title>
      <link rel="alternate" type="text/html" href="http://www.shortfuze.co.uk/index.php/short_fuze/investors/" />
      <id>tag:ec2-75-101-220-184.compute-1.amazonaws.com,2008:index.php/2.9</id>
      <published>2008-05-13T20:56:01Z</published>
      <updated>2008-05-13T13:02:59Z</updated>
      <author>
            <name>Admin</name>
            <email>lisa.dearaujo@moviestorm.co.uk</email>
                  </author>

      <content type="html"><![CDATA[
        <p><a href="http://www.createpartners.com/" target="_blank"><img src="/images/create.png" border="0"></a><BR>
<br />
CREATE Partners Limited is a fund management company that is focused on providing value beyond capital. CREATE addresses the early stage funding gap between angels and mainstream venture capitalists and invests in companies focusing on emerging business opportunities that seek early international expansion. The team has significant experience in dealing with medium sized companies, including strategic reviews, flotations, fund raisings, MBOs, mergers and acquisitions.
</p>
<p>
Since its establishment in 2000, CREATE has built a reputation for successfully implementing an innovative investment approach to meet the needs of investors seeking international diversification in specialist private equity funds. In recognition for its high quality focus on early stage investments, CREATE was awarded &#8216;Equity Gap Fund of the Year&#8217; in September 2006 by a panel comprising leading UK venture capital and private equity investors. CREATE Partners Limited manages The Create East of England Fund, a £20m venture capital fund that has since 2003 made investments across various sectors ranging from seed capital to MBO. CREATE Partners Limited is authorised and regulated by the Financial Services Authority. CREATE is a member of the BVCA.
<br />
<br /><br />
<br />
<a href="http://www.iqcapitalfund.co.uk/" target="_blank"><img src="/images/IQ.png" border="0"></a>
<br />
IQ Capital, managed by NW Brown &amp; Company Ltd, is a £25 million early stage venture fund that partners exclusively with select expert business angels to invest in seed and early stage high-tech businesses, as well as fast growing companies in more traditional sectors throughout the UK.
</p>
<p>
The IQ Capital Fund ensures that each investment is supported by an experienced sector expert, an &#8216;IQ Angel&#8217;, both financially and with hands-on strategic and operational advice.&nbsp; The Fund&#8217;s key asset is its network of many allied &#8216;IQ Angels&#8217; which comprise some of the UK&#8217;s most successful entrepreneurs re-investing proceeds of successful ventures, and seasoned business executives, who add value at all key stages of company development. The IQ Capital network is also closely integrated with OION, GEIF and SWAIN, our partner business angel networks. IQ&#8217;s focus is upon the &#8216;intelligent capital concept&#8217; whereby small businesses have an enhanced prospect for growth with the provision of specialist guidance and tutelage from a seasoned industry expert. More information can be found at <a href="http://www.iqcapitalfund.co.uk/partners">www.iqcapitalfund.co.uk/partners</a>.
<br />

</p> <img src="/images/q_7a.png"><BR><BR><BR>
<div id="textindent"><span class="titler">Movies are for everyone</span><BR><BR>
We believe that everybody should have the power to make movies. Maybe you'll become a professional filmmaker some day, maybe you won't, but you'll have a lot of fun along the way.</div>
      ]]></content>
    </entry>

    <entry>
      <title>Short Fuze in the press</title>
      <link rel="alternate" type="text/html" href="http://www.shortfuze.co.uk/index.php/short_fuze/press/" />
      <id>tag:ec2-75-101-220-184.compute-1.amazonaws.com,2008:index.php/2.8</id>
      <published>2008-05-13T20:47:00Z</published>
      <updated>2008-07-22T16:11:06Z</updated>
      <author>
            <name>Admin</name>
            <email>lisa.dearaujo@moviestorm.co.uk</email>
                  </author>

      <content type="html"><![CDATA[
        <p>For press enquiries, please <a href="/contact/">contact us</a>.
</p>
<p>
<span class="title">Press materials</span>
</p>
<p>
<b>Short Fuze logo:</b> <a href="/files/short_fuze_final.psd" target="new">PSD</a> | <a href="/files/short_fuze_final.png" target="new">PNG</a> | <a href="/files/short_fuze_final.jpg" target="new">JPG</a> | <a href="/files/Shortfuze_logo.rar" target="new">EPS</a>
</p>
<p>
<b>Moviestorm logo:</b> <a href="/files//Moviestorm_logo.rar" target="new">EPS</a>
<br />
<b>Screenshots:</b> <a href="/files/MoviestormScreenshotsQ208_1.zip" target="new">10 images, 4.7Mb zip</a> |  <a href="/files/MoviestormScreenshotsQ208_2.zip" target="new">11 images, 5Mb zip</a>
</p> <img src="/images/q_12.png"><BR><BR><BR>
<div id="textindent">
For more information, please contact:<br>

<br>
Director of Sales<br><br>
</div>
      ]]></content>
    </entry>

    <entry>
      <title>Partners</title>
      <link rel="alternate" type="text/html" href="http://www.shortfuze.co.uk/index.php/short_fuze/partners/" />
      <id>tag:ec2-75-101-220-184.compute-1.amazonaws.com,2008:index.php/2.7</id>
      <published>2008-05-13T19:09:00Z</published>
      <updated>2008-05-13T13:14:00Z</updated>
      <author>
            <name>Admin</name>
            <email>lisa.dearaujo@moviestorm.co.uk</email>
                  </author>

      <content type="html"><![CDATA[
        <br />Short Fuze works closely with many companies and individuals throughout the world.
<br /><br />Our creative advisory group includes leading professionals from the film, television, game, and machinima worlds, and we work with leading machinimators to create promotional movies.
<br /><br />Our development partners include:<br /><br />

<table align="center">
	<tr>
		<td align=center><a href="http://www.nikitova.com/" target="blank"><img src="/images/partners_3.gif" border="0"></a></td>

		<td align=center><a href="http://www.lakshyadigital.com/" target="blank"><img src="/images/partners_6.gif" border="0"></a></td>
	</tr>
	<tr>
		<td align=center><font size=2><b>Nikitova Games</b><br>(3D artwork & animation)</td>
		<td align=center><font size=2><b>Lakshya Digital</b><br>(3D artwork & animation)</td>
	</tr>

	<tr>
		<td align=center><a href="http://www.bobandbarn.com" target="blank"><img src="/images/partners_4.gif" border="0"></a></td>
		<td align=center><a href="http://www.earcom.net/" target="blank"><img src="/images/partners_5.gif" border="0"></a></td>
	</tr>
	<tr>
		<td align=center><font size=2><b>Bob and Barn</b><br>(Audio)</td>
		<td align=center><font size=2><b>Earcom</b><br>(Audio)</td>

	</tr>
	<tr>
		<td align=center><a href="http://www.annosoft.com/" target="blank"><img src="/images/partners_7.gif" border="0"></a></td>
		<td align=center><a href="" target="blank"></a></td>
	</tr>
	<tr>
		<td align=center><font size=2><b>Annosoft</b><br>(Lip synch)</td>
		<td align=center><font size=2><b></b></td>

	</tr>
</table>


									<br><br>We are working with leading brand and IP owners to produce branded content packs and engage in an innovative form of product placement within user-generated video content.

									<br><br>Short Fuze are members of leading industry organisations:<br /><br />

<table align="center">
	<tr>
		<td align=center><a href="http://www.afi.com/" target="blank"><img src="/images/partners_8.gif" border="0"></a></td>
		<td align=center><a href="http://www.bafta.org/" target="blank"><img src="/images/partners_9.gif" border="0"></a></td>
	</tr>

<!--
	<tr>
		<td align=center><font size=2><b>American Film Institute</b></td>
		<td align=center><font size=2><b>BAFTA</b></td>
	</tr>
-->
	<tr>
		<td align=center><a href="http://www.machinima.org" target="blank"><img src="/images/company_5.gif" border="0"></a></td>
		<td align=center><a href="http://www.tiga.org/" target="blank"><img src="/images/partners_10.gif" border="0"></a></td>
	</tr>
<!--
	<tr>
		<td align=center><font size=2><b>Academy of Machinima Arts and Sciences</b></td>
		<td align=center><font size=2><b>TIGA</b></td>
	</tr>
-->
</table>
<BR /><BR />
						</span> <img src="/images/q_10.png"><BR><BR><BR>
								<div id="textindent"><span class="titler">Media partners</span><BR><BR><BR>

									<div align="center">
									<a href="http://www.standagainstpoverty.org/" target="blank"><img src="/images/partners_11.gif" border="0"></a><BR>United Nations Stand Up Against Poverty Campaign<BR><BR><BR>
									<a href="http://www.filminute.com/2007/" target="blank"><img src="/images/partners_12.gif" border="0"></a><BR>Filminute One-Minute Film Festival<BR><BR><BR>
									</div>
								</div>
								<div id="textindent"><span class="titler">Sponsorship</span><BR><BR>

									We are proud to be sponsors of: <br><br>

									<div align="center">
									<a hrf="" target="blank"><img src="/images/partners_13.gif" border="0"></a><BR>Machinima Europe<BR><BR><BR>

									</div>

								</div>
      ]]></content>
    </entry>

    <entry>
      <title>What is Moviestorm?</title>
      <link rel="alternate" type="text/html" href="http://www.shortfuze.co.uk/index.php/short_fuze/moviestorm/" />
      <id>tag:ec2-75-101-220-184.compute-1.amazonaws.com,2008:index.php/2.6</id>
      <published>2008-05-13T18:44:00Z</published>
      <updated>2008-05-13T11:09:51Z</updated>
      <author>
            <name>Admin</name>
            <email>lisa.dearaujo@moviestorm.co.uk</email>
                  </author>

      <content type="html"><![CDATA[
        <p><a href="http://moviestorm.co.uk/" target="_blank">Moviestorm</a> consists of a suite of easy-to-use movie-making tools which underpins a Web 2.0 social media service targeting both movie creators and viewers with support from major media and consumer brand owners.
<br />
<ul>
<li>The Moviestorm base engine gives content creators the ability to make 3D animated movies quickly and easily, using machinima technology.&nbsp; The base engine is available as a <a href="http://www.moviestorm.co.uk/MSDB/DownloadPageServlet" target="_blank">free download</a> from the Moviestorm Web site, bundled with some free content (characters, props, sets, animations, etc).</li>
<li>Movie-makers will be able to expand their movie-making capabilities by purchasing additional <a href="http://www.moviestorm.co.uk/MSDB/StorePageServlet" target="_blank">content packs</a> which we produce.&nbsp; We are developing a marketplace to allow third party content creators to produce content packs and sell them through us, and we are working with leading brand and IP owners to produce branded content packs and engage in an innovative form of product placement within user-generated video content.</li>
<li>Moviestorm includes a <a href="http://www.moviestorm.co.uk/MSDB/MoviesPageServlet" target="_blank">high-quality video hosting service</a> which can deliver user-generated videos to the Web and in due course, mobile, and an <a href="http://www.moviestorm.co.uk/MSDB/CommunityPageServlet" target="_blank">online community</a> where movie-makers can talk about their movies, find collaborators, and organise online events.</li></ul>
<p>
Moviestorm is a fully integrated complete solution that takes the user all the way from initial concept to finished, distributed movies. Its ease of use makes it accessible for first time movie-makers, while its advanced features and compatibility with existing tools make it suitable for pro-am users. It allows individuals and groups to create many different types of movies; from comedies, music videos, video blogs, soaps, drama and documentaries, through to high-quality complex movies that traditionally have only been affordable to fully funded film-makers.
</p>
<p>
Our goal is to make Moviestorm the ubiquitous platform of choice for animated movie production.
</p>
<p>
&raquo;&nbsp;<a href="http://www.moviestorm.co.uk">Visit the Moviestorm website</a>
</p> <img src="/images/q_20.png">
<br /><br /><br />

<div id="textindent"><span class="titler">What is machinima?</span>
Machinima, the technique that underpins Moviestorm, is an emerging new media form that uses technology derived from videogames to produce 3D animation faster, cheaper, and more easily than ever before.
<br /><br />
Machinimators have been using games such as <i>The Sims 2</i> as a storytelling tool for many years with varying degrees of success; games were not designed for movie making.  Existing 3D animation tools are nearly all expensive and hard to learn, and creating 3D animation is almost always a slow, laborious and painstaking process. Machinima allows people with no knowledge of 3D modelling or frame-by-frame animation to make films on standard home computers, by allowing them to take advantage of videogame technology.
<br /><br />
Moviestorm is not a game or an animation tool, it's a disruptive technology and a new breed of movie making tool.</div>
      ]]></content>
    </entry>

    <entry>
      <title>Management</title>
      <link rel="alternate" type="text/html" href="http://www.shortfuze.co.uk/index.php/short_fuze/team/" />
      <id>tag:ec2-75-101-220-184.compute-1.amazonaws.com,2008:index.php/2.4</id>
      <published>2008-05-13T18:19:00Z</published>
      <updated>2008-06-05T05:19:59Z</updated>
      <author>
            <name>Admin</name>
            <email>lisa.dearaujo@moviestorm.co.uk</email>
                  </author>

      <content type="html"><![CDATA[
        <p>Our senior executives are all seasoned entrepreneurs with experience in building companies which can deliver top-quality consumer entertainment products in new media.
</p>
<p>
<span class="title">Dave Lloyd</span>
<br />
<b>Chief Technical Officer</b>
<br />
Dave was responsible for the production of 20+ game titles and for the online provision of content to millions of game players to telco specification reliability. He is co-author of <a href="http://www.amazon.co.uk/Machinima-Making-Animated-Virtual-Environments/dp/1904705642">Machinima</a>.
</p>
<p>
<span class="title">Matt Kelland</span>
<br />
<b>Creative Director</b>
<br />
Matt has designed and produced over 100 games for mobile phones, digital TV, and Internet, as well as material for RPGs, table-top wargames and board games. He is co-author of <a href="http://www.amazon.co.uk/Machinima-Making-Animated-Virtual-Environments/dp/1904705642">Machinima</a>.
</p>
<p>
<span class="title">David Bailey</span>
<br />
<b>Chief Executive Officer</b>
<br />
After 13 years as a Chartered Accountant, David spent 7 years as CEO of a top scoring game development studio and was an early member of the board of TIGA.
</p>
<p>
<span class="title">Giles Spear</span>
<br />
<b>Chief Financial Officer</b>
<br />
Giles has raised over $100m in technical startup ventures and has handled multiple public offerings in both the US and UK. He spent 12 years with PwC in London and specialised in venture capital and multi-nationals.
</p>
<p>
<span class="title">Andrew Kennedy</span>
<br />
<b>Chief Operating Officer</b>
<br />
Andrew is a BAFTA award winning senior professional with 20 years diverse experience in Design, Knowledge Management, Games and Outsourcing industries.
</p>
<p>
<span class="title">Ann Garner</span>
<br />
<b>Director of Marketing</b>
<br />
Ann was formerly in a global marketing position with Hands on mobile (formerly Mforma), working with high profile brands such as Marvel, Activision, Universal Studios, Hasbro, Viacom, and Atari.
</p>
<p>
<span class="title">John O Boyle</span>
<br />
<b>Director of Sales</b>
<br />
John has 25 years of Sales and Marketing experience in the Leisure, Mobile and Games sector and was CEO for Europe, Africa and the Middle East for a Chicago-based start up fast mobile company now sold to RIM, Inc.
</p>
<p>
<span class="title">Jack Lang</span>
<br />
<b>Investor Director</b>
<br />
Jack Lang is a business angel and serial entrepreneur. He is author of &#8220;The High Tech Entrepreneurs Handbook&#8221; and teaches and examines courses in Business Studies, Entrepreneurship and E-commerce for the University of Cambridge.
</p>
<p>
<span class="title">Boyd Mulvey (CREATE Partners)</span>
<br />
<b>Investor Director</b>
<br />
Boyd Mulvey is co-founder and Chief Executive of CREATE, a venture capital company which invests in and assists the growth of businesses in the East of England.
</p>
<p>
<span class="title">Max Bautin (IQ Capital)</span>
<br />
<b>Investor Director</b>
<br />
Max has been an active seed &amp; early investor since joining NW Brown in 2001 where he currently manages IQ Capital, a £25m early stage technology venture fund.
</p>
 <img src="/images/q_6.png">
      ]]></content>
    </entry>

    <entry>
      <title>About Short Fuze</title>
      <link rel="alternate" type="text/html" href="http://www.shortfuze.co.uk/index.php/short_fuze/company/" />
      <id>tag:ec2-75-101-220-184.compute-1.amazonaws.com,2008:index.php/2.3</id>
      <published>2008-05-13T17:03:00Z</published>
      <updated>2008-05-13T10:24:39Z</updated>
      <author>
            <name>Admin</name>
            <email>lisa.dearaujo@moviestorm.co.uk</email>
                  </author>

      <content type="html"><![CDATA[
        <p>Short Fuze was founded in 2003 by Cambridge entrepreneurs <a href="team.html">Matt Kelland</A> and <a href="team.html">Dave Lloyd</a>. Short Fuze began researching into emerging forms of media, and in particular, innovative ways in which game technology could be applied to non-game environments and media.
</p>
<p>
The company has undertaken a wide variety of consultancy work, covering game design and production on a range of platforms, as well as Java programming and development. Short Fuze has also advised a number of academic institutions in the UK on setting up games-related courses, including the Game Art and Design BA course at Norwich School of Art and Design.
</p>
<p>
In summer 2004, the company began to focus on the field of Machinima. Their debut demo film, No Licence, received critical acclaim, and has been regularly shown at film festivals, game conferences, art installations and on television worldwide ever since. Building on this experience, Matt and Dave co-authored Machinima, with Dave Morris, (Ilex 2005) the first general interest book on the subject.
</p>
<p>
In autumn 2005, Short Fuze received investment from a consortium of private and institutional investors in order to found <a href="http://www.moviestorm.co.uk">Moviestorm Limited</a> and develop the Moviestorm community and the Moviestorm application.
</p>
<p>
Since then, the team has continued to grow, and has raised further funds to ensure that the Moviestorm product and the web community can be developed. Growing from two founders in April 2006, to a team of 5 by October 2006, the group is now (in April 2008) a team of 20 together with outsource partners, investors and commercial partners.
</p> <img src="/images/q_5.png">

      ]]></content>
    </entry>

    <entry>
      <title>Welcome to Short Fuze</title>
      <link rel="alternate" type="text/html" href="http://www.shortfuze.co.uk/index.php/short_fuze/welcome_to_short_fuze/" />
      <id>tag:ec2-75-101-220-184.compute-1.amazonaws.com,2008:index.php/2.2</id>
      <published>2008-05-13T16:42:00Z</published>
      <updated>2008-05-13T08:48:58Z</updated>
      <author>
            <name>Admin</name>
            <email>lisa.dearaujo@moviestorm.co.uk</email>
                  </author>

      <content type="html"><![CDATA[
        <p>Short Fuze is at the forefront of a revolution in mass market movie-making.&nbsp; With the growth of social media and video-sharing sites, everyone wants to create movies, but it is just not cheap, fun or easy enough for most people to make movies and post them.
</p>
<p>
Moviestorm puts 3D animation into the hands of everyone.
</p>
<p>
&raquo;&nbsp;<a href="http://www.moviestorm.co.uk">Visit the Moviestorm website</a>
</p>
<p>
<div align=center><a href="http://www.moviestorm.co.uk/MSDB/DownloadPageServlet"><img src="http://www.moviestorm.co.uk/MSDB/images/btn-betadownload-off.jpg" border=0></a></div></p> 
      ]]></content>
    </entry>


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